You don’t hear a whole lot about Audio DVD’s or Super Audio CD’s any more but that does not mean work is not being done to introduce new audio formats for the distribution of your favorite tunes.
Rush is one of the bands that is getting behind the idea of a new format that is called Music Video Interactive or MVI for short. It’s kind of ironic to see a band that has been around 30-plus years ending up as a major force behind the introduction of a new format.
MVI uses standard DVD disks for the time being but there are plans to make it available on HD-DVD and Blu Ray disks in the future.
For the moment, MVI releases are available from Rush, Linkin Park and The Flaming Lips.